UnTapped
US · 2013 · Running
Maple syrup gels, waffles and hydration from Vermont
A pro cyclist and a family of ski racers decided a packet of maple syrup was a gel. The only sugar in the range is maple, named as Vermont on every product. Food cannot be returned, and the sponsorship roster leans to cross-country skiing as much as running.
- Ownership
- Independent
- Status
- Trading
- Made
- Vermont maple; packer not disclosed
- Offers
- kits and bundles, club and race presence, deep provenance, a phone line, plain-language guides
- Activities
- Running, Trail running