SOAR
GB · 2015 · Running
Bonded, tailored running kit from a Shoreditch studio
Started by a designer in Hackney in 2015 and priced like fashion: £180 for a pair of shorts. Repairs for a flat £20 and a shop you can walk into on Clifton Street. Tim Soar is no longer a registered controlling shareholder; who backs the company is not said on the site.
- Ownership
- Independent
- Status
- Trading
- Made
- Portugal, Italy and Lithuania; some Vietnam and China
- Offers
- kits and bundles, club and race presence, shops you can visit, plain-language guides, a repair service, an engineered women's fit
- Activities
- Running, Trail running