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RTIC

US · 2014 · Camping

Hard and soft coolers, drinkware and bags from Texas

Direct-to-consumer cooler brand from Texas, bought by Wind Point Partners in 2020 and now also sold through Walmart and its own Houston-area stores. Pitches ice retention at a lower price than the premium roto-moulded category.

Ownership
Private equity
Status
Trading
Made
China, Cambodia and Thailand
Offers
generous returns, a long warranty, shops you can visit, a phone line, a repair service, spare parts
Activities
Camping, Fishing

rticoutdoors.com