Pas Normal Studios
DK · 2014 · Road cycling
Copenhagen road cycling kit cut as much for the cafe as the climb
A Copenhagen label that treats cycling clothing as fashion with a race licence, with flagship stores from Palma to Seoul and its own pro team programme. Italy's Archive Srl took a minority stake in 2024; the founders still run it.
- Ownership
- Independent
- Status
- Trading
- Made
- Not stated
- Offers
- kits and bundles, club and race presence, shops you can visit
- Activities
- Road cycling, Gravel