Newton
US · 2007 · Running
Forefoot-lug road shoes from Boulder, sold direct
Built a company around one idea, the raised forefoot lugs, and stuck with it through a private-equity cycle, a restructuring and the closure of its Pearl Street store. Fireman Capital is out and the co-founder says the owners are now himself and a couple of investors. A phone number, a 30-day free return and a plain FAQ; no wide fits, no kids.
- Ownership
- Independent
- Status
- Trading
- Made
- China, Korea, Thailand and Vietnam
- Offers
- club and race presence, generous returns, a phone line, plain-language guides
- Activities
- Running