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GB · 2004 · Road cycling

British cycling kit, a former Wiggle house label, a former Wiggle house label

Started as the in-house brand of an online retailer and outlived it. Frasers Group bought it with the rest of Wiggle in 2024 and relaunched the range through Evans Cycles and its own shop.

Ownership
Group owned
Status
Trading
Made
Not stated
Offers
an engineered women's fit
Activities
Road cycling, Mountain biking

dhbsport.com